Several video interviews of ex-homeless or currently homeless men and women telling us their life stories.
The goal is to create a direct relationship with the homeless, to make us face their lives and problems, to provide an honest look and make us see them for who they truly are: ordinary people with "extraordinary" problems.
Most of us never talk to homeless people. It is an experience we avoid because
we are scared, insulated, or simply more preoccupied with our personal issues.
With this piece, I want to create the feeling we would have during a conversation
with a friend next door.
(Note: In the printed material those portraits can be published as photos plus interview transcripts).


Several models of cardboard houses installed in the top tourist spots around Paris. The houses will carry messages alerting people about the homeless issue, and inviting them to act upon it with “call to action" suggestions.

The houses will afterward be presented
• in installations
• in videos showing how they were installed, how they were moved around, how people reacted to them
• in print ads looking like real estate ads (e.g. Nice studio with beautiful view will be the headline for the basic model of card-board house installed at the Trocadero looking to the Eiffel Tower; Nice 2-room flat with private garden for a two-part cardboard house in the Bois de Boulogne...)
Characteristics of all cardboard house models:
• made minimalistically from cardboard boxes: no sticking, cutting only
• easy to make: all that is needed is cardboard boxes
(number of boxes depends on the "house model") and a knife or scissors.
• easy to reassemble and move from place to place
• isolated from the ground and very stable



• ad campaign
visual: photos of the houses
message (final copy to be defined):
"No one can/should live in a cardboard house"
+ call to action (concrete suggections of what we can do to help)

manual presenting all the models and how to make them
The manual can be distributed like a flyer or sold on the exhibition opening to raise money

postcards featuring a photo of one of the house models and a compelling message

other house accessories made from cardboard